When law firm marketing clients ask us if there is anything they can do to assist with the search engine optimization of their website, the answer is always the same. Frequent Blogging Blogging is helps your law firm attract new cases in a number of ways. First, the blog keeps the website active. An active [...]
When starting my first business nearly 12 years ago, I remember getting some solid advice from older members of the business community. The one that always seemed to stand out was “never mix business with religion and politics.” That is generally sound advice but as a lawyer, you are in a unique predicament. Through all [...]
With the end of this week approaching the July 4th holiday, we thought we would use this as an opportunity to point out the 4 most explosive online legal marketing and search engine optimization techniques. 1) Descriptive titles – It all starts at the top. By clearly describing your law firm, region, and practice area [...]
