Posts Tagged ‘attorney websites’

To make sure your law firm’s search engine marketing is progressing, you need a team of people who will monitor your progress, check rankings, check traffic, and proactively work to get new cases to your firm.
But if nobody pays attention to the people who are supposed to be paying attention, how can you be sure [...]

Among the search engine optimization community that focuses on law firm marketing, there seems to be a trend leaning toward confusing language and over usage of acronyms that search engine marketing professionals use every day but lawyers do not.
While they may believe they are impressing their hopeful clients, in a way, they are defrauding them [...]

As a law firm, you have to focus on winning the cases at hand, helping your current client base with a variety of issues while also ensuring that future cases will walk in to your office.
People and businesses that need legal representation are everywhere. They are at coffee shops using their Blackberry’s, Droids, and iPhones. [...]

Your law firm’s brand is comprised of several elements – your law firm’s name, your firm’s logo, and possibly your slogan.
When designing your website, your designer should take into consideration the style, color schemes, and feeling that your brand instills. However, the market downturn and slow recovery are tightening the budgets of many law firms [...]

This episode covers the value of a professional design and how that design works with search engine optimization and your firm’s legal marketing goals.

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In this podcast, Sierra Winter talks about way to make your law firm ranking higher in the search engines, creatively.

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Imagine for a moment that you buy a house. Over the years, you pay the mortgage company and finally, you owe nothing. The mortgage company then tells you that you have to buy your house (the house you just paid off) in order to truly own it. You would not let that happen, so why [...]

With a title like this, we really wanted to wait until Halloween but unfortunately, scary lawyer search engine optimization tactics are marketed year round.
Many lawyers that come to us in search of a quality law firm marketing partner often serenade us with stories and legends from their quest. By this point, I would like to [...]

In this follow up podcast on communicating with color, Sierra Winter talks about other practice areas and what colors best define a law firm attracting various markets.

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When driving home from the office the other day, I was heading west on a clear evening. The sun was glairing in my eyes and I found myself squinting and blindly reaching for the sun visor to make the overwhelming amount of light stop harassing my pupils. Immediately I thought “that was like looking at [...]