Whether you are working with an online law firm marketing company or looking for one, these three questions can help you decide whether you are going to get your money’s worth. What is your link building strategy? A link building strategy should be comprised of multiple methods. From social networking, relevant website directories, content publishing, [...]
With the end of this week approaching the July 4th holiday, we thought we would use this as an opportunity to point out the 4 most explosive online legal marketing and search engine optimization techniques. 1) Descriptive titles – It all starts at the top. By clearly describing your law firm, region, and practice area [...]
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Here at the SEOLawFirm.com lab, we have been working on new plans to help a more diverse group of law firms market themselves online. Ok, we don’t really have a “lab”, but we do have a few people who monitor search engine optimization trends and come up with new ways to effectively get traffic to [...]
As an online law firm marketing company, our specialty is lawyer search engine optimization and getting law firm websites to rank higher in Google and other search engines. Therefore, we frequently talk about it and all things that center around “SEO.” In fact, we love “SEO” so much that we even put it in our [...]
Patience may be a virtue, but it is new cases that keep your law firm growing; and waiting for someone to stumble onto an older website is not going to help your firm achieve those goals. A common mistake made by many law firms is pushing their website and online legal marketing strategies to the [...]
When blogging, many are concerned about making their blog entries too long or too short. Are their standards to blogging on your own website? While your onsite blog may not have a built-in character minimum/maximum, it generally is a good idea to at least complete a thought in 1-2 paragraphs. If you are just announcing [...]
Last week we talked about the benefits of having a website that can work with your offline law firm marketing efforts. These benefits included building credibility by showing case examples and client testimonials* things that cannot be done on a billboard. But the most important value of a website is its ability to work as [...]