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Press Release Marketing

Law firm competition is intense. A powerful way to make your firm stand out is a solid search engine optimization campaign that includes monthly press releases. With SEO | Law Firm, you will get your firm’s news in front of the biggest online and traditional media sources and target client audiences. We partner with Law Firm Newswire to maximize readership.

We know the demands for a lawyer on a daily basis hardly leave any time for writing and thinking of press release ideas. With the vast amounts of cases, client meetings, and documents you are already dealing with, you need a professional who can get the news out about you and your firm at a reasonable cost. SEO | Law Firm was founded by two Internet veterans with more than 30 years of experience in marketing and Internet development. We take the stress out of press release writing and optimize your SEO campaign with our highly qualified staff of writers, editors, and search engine optimization specialists. Law firms of all sizes benefit from our targeted press releases.

Each press release will focus on your firm and practice area’s news, and also include a map to your law firm, your website – which is embedded directly into your press release – and a feed displaying your firm’s most recent blog posts linking back to your firm’s website. Our team of writers will craft a press release to include your firm’s targeted keywords, a strong title, and hooks to keep the reader engaged. Our commitment to original, newsworthy press releases will greatly benefit your SEO campaign and search engine ranking month after month. SEO | Law Firm’s writers will work with your firm to write compelling content that makes readers take the next step to call your firm and refer you to their family and friends.

Think of SEO | Law Firm as your firm’s online public relations company. We are armed with the latest SEO techniques, syndication partners, and social media strategies to increase your firm’s awareness on Twitter, Facebook, and influential blogs. With every press release, your firm will gain more visibility and credibility in your practice areas and region. As your press release goes through the syndication process, the number of links back to your website increases.

SEO | Law Firm’s writing team produces authentic press releases on time and when your firm has breaking news. Our writers adhere to Associated Press style guidelines, and write content from a solid, objective news angle. We know what makes interesting legal news, and how to write a press release that will highlight your firm’s attorneys, expertise, and great wealth of knowledge. Press releases will feature quotes by key players in your firm and further demonstrate your authority in a particular practice area.

Our writers will work with you to announce new attorneys joining the firm, client services, awards, and legal topics that matter to your city and region. The press release will make news while marketing your law firm and spurring the reader to convert to a client.

The standard writing package includes two press releases every month for your law firm. Optional larger packages are available, and we are well suited to take on as many press releases as your firm would like to have distributed. All writing is governed by a Zero Tolerance Plagiarism Policy, and we use Copyscape to check article originality. Get hooked on our press release writing, and you will see your firm’s audience, clients, and website links grow.