SEO | Law Firm

Design Law Firm Website with Conversion in Mind – Podcast

ksteffen — Wed, 18 Jan 2012 06:49:28 +0000

Law firms that are designing new websites or updating ones from the early 2000s need to design for visitor conversion as the highest priority. SEO | Law Firm’s marketing podcast discusses how easy to access information, a modern look, and a friendly content management system can make SEO strategies and a law firm more successful.

Build Marketing Plan Around Home Page and Niche Practice Area on Home Page – Podcast

ksteffen — Thu, 12 Jan 2012 06:01:08 +0000

SEO | Law Firm’s marketing podcast discusses how law firms should focus on the niche practice area that is highlighted on their home page for the best Google results. This is also important for planning the firm’s marketing campaigns and keyphrases.

Use Minimal Flash Elements to Increase Website Results – Podcast

ksteffen — Thu, 29 Dec 2011 06:56:56 +0000

SEO | Law Firm’s marketing podcast discusses how Google and mobile users cannot read Flash elements on a website. Law firms that want to get better search engine rankings and have a modern design should look to get a website redesign to increase their results.

Be Strategic About 2012 Online Marketing Campaigns – Podcast

ksteffen — Wed, 14 Dec 2011 06:38:13 +0000

SEO | Law Firm’s marketing podcast discusses 2012 online marketing campaigns and how firms can plan now to increase clients and financial returns in the new year.

A Legal Marketing Tip from Sigmund Freud – Podcast

ksteffen — Wed, 30 Nov 2011 06:44:10 +0000

When marketing your law firm, you have to stand out and have some sort of symbolism that your target audience can connect to your law firm. SEO | Law Firm’s law firm marketing podcast discusses how Freudian techniques and other recommendations can help make your marketing more memorable and attract more clients.

The City Targeted Law Firm Marketing Plan – Podcast

ksteffen — Wed, 16 Nov 2011 06:50:20 +0000

SEO | Law Firm’s law firm marketing podcast discusses how your city-targeted keyphrases play a big role in your Google search engine rankings. They are also very important to use to attract a targeted client base and get more exposure for your law firm.

Tips To Improve Google Rankings With Multiple Lawyer Offices in Google Places – Podcast

ksteffen — Fri, 28 Oct 2011 06:09:59 +0000

SEO | Law Firm’s podcast discusses ways to improve natural search engine rankings with a law firm’s Google Places listing, especially when the law firm has multiple offices and practice areas.

Videos Add a Big Advantage to Law Firm Websites – Podcast

ksteffen — Thu, 13 Oct 2011 06:37:16 +0000

SEO | Law Firm’s podcast discusses the benefits of videos on lawyer websites and tips to make them a valuable part of a firm’s legal marketing strategy.

The Future of Legal Marketing is in Mobile Lawyer Websites – Podcast

ksteffen — Mon, 26 Sep 2011 06:50:14 +0000

Smartphones are widely used by potential clients and your law firm should embrace a mobile site to attract them. Large graphics, contact forms, and user-friendly features are a must to ensure your mobile site is functional for mobile users.

Large Legal Marketing Firms Lack Agility in a Changing Industry – Podcast

ksteffen — Wed, 14 Sep 2011 06:02:05 +0000

Large legal marketing firms lack agility in a changing industry. You need an online marketing firm that can change or add to their SEO strategy within a couple weeks when something changes in Google’s algorithm.