Law Firm Websites Designed for Google

It is true, the eyes of Google are color blind. They don’t know or care if your colors match, images look professional, or if you throw some yellow, pink and orange icons around. What they do care about is the magic of clean code.

What exactly is clean code? The existence of your law firm’s website involves HTML code. Page titles, tags, headers, dividers, spacing, and style sheets all come together to make your law firm shine online. However, if your website’s code is not clean and professionally formatted, that tells Google your website is of lower quality than your competitors’.

That’s why it is best to work with a professional law firm marketing company that knows what Google and your visitors want to see. Having a professional code, search engine friendly website addresses for your subpages, and detailed attention to the minor elements of your law firm’s website will play a major role in your search engine success.

Remember, even though Google is color blind, your visitors are not. Next week we will talk about what your visitors want to see and how you can increase conversion, thus turning more visitors into more cases.

To learn more about legal marketing, law firm marketing, and law firm web design, visit SEOLawFirm.com or call 1.800.728.5306.