Archive for January, 2009

There are many reasons why a law firm’s website may not be getting visitors or converting visitors to new cases. Conversion is a law firm web design problem. If the information your visitors see is not attractive or does not encourage them to contact your law firm, you should consider a redesign.
When attempting to attract [...]

A lot of attorneys enjoy a content management system (online website editor) because it allows them or members of their staff to make changes to their website without having any programming or design knowledge. An online content management system also makes it convenient to edit a law firm website because it requires no additional software.
In [...]

Many lawyers and law firms fail to connect with their target audience. Connecting with your target client base is absolutely vital in converting your legal marketing dollars to new cases. But what exactly does connecting mean?
When talking about legal marketing, connecting means being found and communicating with your target audience.
Being Found
When someone is looking for [...]

Each year, some of us day dream about where we will be next New Year’s eve. That is also a good time to ponder on where you have been. What decisions were made that helped your law firm grow and get new cases in the previous year? Even more importantly, what is eating your marketing [...]